L.A. WITCH: Gen-Z.

15 07 2020

There’s a handful of good things to have happened so far this year, and one of them is the fact that we’re going to get a new record by L.A.Witch. I’ve already gone on about how amazing I Wanna Lose is, but now it’s time to tell you about  the brand new song, Gen-Z.

Do we need a raw Punk fuelled anthem? Of course! Always. L.A. Witch give us it completely on Gen-Z and there’s that solid L.A. Witch sound we all know and love on it- this is found in every element of the song from the drums, to the vocals, to the bass and to the guitar. Ellie, Irita and Sade are the best at what they do. Quite possibly one of the best bands ever, no question. They just have this effortlessly slick sound that makes you wish you had even a fraction of their talent. I love how they have this unified sound, and you can truly tell that they make music for them. They make it how they want. On their terms. Always.

Gen-Z is just another taste of their new record, Play With Fire which comes out next month. I’m so excited for this record. I just know it’s going to be one I have on repeat- that’s the thing about L.A. Witch- they make songs you can have on repeat constantly, and you don’t get tired of it. If anything, you find new parts to love. Listening to Gen-Z again (and again, and again!) I can hear parts of bands I love- at times Sade’s guitar reminds me of early Nirvana with a nod to Johnny Thunders. But there’s this Wall of Sound feeling that goes in and out of the song so perfectly. You might pick this up more if you listen to it through headphones. It’s Ellie and Irita who bring that feeling for sure. I just love how they sound, and how they make the kind of music that makes you feel cool but safe.

There’s a quote from Sade about the song, that really hit me in the gut and I think it’s something we can all relate to especially right now; “When I was a kid, music and guitar was my escape. Music was how I fought through my depressions. What will the future do to get through it? With constant pressure to be perfect and information/advertisements and brainwashing constantly being shoved in your face, you become a product of your environment. ‘Gen-Z’ is about being a slave to technology, specifically to our phones.”

I’m guessing if we could all escape (or be allowed to travel/go on holiday) right now, most of us would. L.A Witch always make you feel like you’re either at a skatepark in L.A. or at a beach watching the world go by. Two places that are perfect to listen to them at. The feel of Gen-Z is much like I Wanna Lose- it gives you that raw excitement for the record. I’ve struggled a LOT recently to write about music but hearing Gen-Z today has given me a boost. L.A. Witch are one of the few bands I listen to and instantly feel I need to write about, and just give me that love for music all over again.

I don’t need to delve into this further- check the song out for yourself right now!

Play With Fire is out 21st August 2020 via Suicide Squeeze Records.


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